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Suzanne Tran
Marketing Exec With Expertise in GTM, Demand Generation, Brand & Lifecycle Marketing
18 years experience
Fractional CMO and growth marketing executive with experience leading global marketing organizations at LinkedIn, DoorDash, and Care.com specializing in GTM strategy, demand generation, brand transformation, lifecycle marketing, and revenue growth. Proven track record building scalable marketing engines, high-performing teams, and data-driven marketing operations that accelerate pipeline, customer acquisition, and long-term business growth.
- Led global marketing organizations across high-growth and enterprise companies including LinkedIn, DoorDash, Care.com, Zip, and Employ Inc. spanning growth, brand, product marketing, lifecycle/CRM, communications, and GTM strategy.
- Built and scaled multiple modern demand generation and revenue marketing engines that significantly increased pipeline contribution, marketing-sourced revenue, and customer acquisition across global markets.
- Led major brand transformation and positioning initiatives, including corporate rebrands, messaging frameworks, creative direction, integrated campaigns, and executive-level GTM planning.
- Developed data-driven marketing operations and attribution infrastructures, including forecasting models, funnel measurement, performance reporting, and sales/marketing alignment processes.
- Built and mentored high-performing global marketing teams while partnering cross-functionally with Sales, Product, Analytics, Finance, and executive leadership to drive scalable and measurable business growth.
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