FOUNDER TIME

What does your time on marketing actually cost?

Most founders spend 15–25 hours a week on marketing they shouldn't be doing. Convert it back into dollars — at your fully-loaded equity value.

22
250
$500
$100$2K
75%
30%95%
15%
0%40%
22h of 60-hr week
Current marketing time Reclaimable The work you should be doing
Annual cost of your time on marketing
Hours × rate × 50 weeks
Reclaimable value (year 1)
Time + decision quality recovered
Time reclaimed / week
For product, fundraise, sales
Operator cost / yr
~$96K
Fractional @ ~$8K/mo
Net ROI multiple
Reclaim ÷ operator cost
Founders get 20+ hours / week back, typically. Reclaim your week