CAC PAYBACK

How many months until your CAC pays back?

Healthy SaaS payback sits inside 12 months; great companies close it under 6. See where you land — and what would shorten it.

$8K
$500$40K
$24K
$2K$200K
75%
40%95%
108%
80%140%
CUMULATIVE GROSS PROFIT · 24 monthspayback at month —
Payback period
—
Months to recover CAC
LTV / CAC
—
Target ≥ 3.0×
Verdict
—
Calibrating…
——
A fractional growth operator typically cuts CAC 30–50% in 90 days. Cut your CAC