# Best Profound Alternatives in 2026

Profound alternatives for 2026: 13 AI visibility tools compared on engines, agents, agency features and verified pricing, with Mentionova ranked #1.

_Source: https://www.gtm8020.com/blog/best-profound-alternatives_

- **Published:** 2026-10-18
- **Read time:** 14 min read

A Profound alternative is an AI visibility platform that shows how ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews mention and cite your brand. [6sense's 2025 Buyer Experience Report](https://6sense.com/guides/how-genai-and-llms-are-changing-b2b-buyer-research-and-how-to-respond/) found that 94% of B2B buyers use LLMs during their buying process. More data sits in our [LLM visibility statistics roundup](/blog/llm-visibility-statistics).

Profound is one of the strongest platforms in the category, but its brand plans now run through a free trial or a custom Enterprise contract. Our top pick is [Mentionova's AI growth platform](https://mentionova.com/?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives), which pairs six-engine tracking with 100+ agents that ship approved fixes. For the wider market, see our [guide to AI visibility tracking tools](/blog/ai-visibility-tracking-tools).

## Key takeaways

-   Profound is a strong enterprise AI visibility platform tracking up to 9 engines, but brand pricing beyond its free trial is custom.
-   Mentionova is the best Profound alternative for teams that want tracking plus agents that ship approved fixes.
-   Mentionova publishes pricing from $99 per month billed annually, with six engines on the $320 Scale plan.
-   AthenaHQ covers 11 AI models on its $295-per-month Starter plan.
-   Profound's Agency Growth plan charges $399 per month for each full client workspace.
-   Many entry plans track only 3 engines, so check coverage on the tier you will buy.

## What are the best Profound alternatives in 2026?

The best Profound alternatives in 2026 are Mentionova, Peec AI, AthenaHQ, Scrunch and Goodie AI. Mentionova ranks first because it tracks six engines and ships fixes after approval. Peec AI and AthenaHQ lead on self-serve tracking; Scrunch and Goodie AI suit larger brands.

Profound alternatives compared. Pricing checked October 2026.
| Tool | Best for | Standout capability | Starting price |
| --- | --- | --- | --- |
| Mentionova | Tracking plus shipped fixes | 100+ agents, 6 engines, approval gates | $99/mo (annual) |
| Peec AI | Self-serve SEO teams | Daily tracking, unlimited users | $95/mo |
| AthenaHQ | Broad model coverage | 11 models plus a content agent | Free; Starter $295/mo |
| Scrunch | Multi-site enterprises | Agent Experience Platform (AXP) | $250/mo (annual) |
| Goodie AI | Agents plus strategist help | Six agents, including an AEO writer | $295/mo |
| Semrush AI Visibility Toolkit | Existing Semrush users | AI Visibility Score, prompt research | $99/mo |
| Ahrefs Brand Radar | Category benchmarking | 481M+ prompt index | From $50/mo |
| Evertune | GEO plus AI ads | 100 samples per prompt; Ads Agent | $60/mo (annual) |
| AirOps | Enterprise content teams | Agents that publish and refresh content | Custom pricing |
| Promptwatch | Content teams and agencies | Content agents that publish to your CMS | $95/mo |
| Otterly.AI | Budget tracking | GEO URL audits, branded reports | $29/mo |
| SE Visible | Multi-client agencies | 200 prompts on the entry plan | $99/mo |
| Writesonic | Writing plus tracking | AI article writer with GEO tracking | $79/mo (annual) |

## Why do teams look for a Profound alternative?

Teams look beyond Profound for five reasons: custom pricing, a need to ship fixes rather than read insights, agency economics, engine coverage on smaller plans, and team size. None of these make Profound weak; its packaging just favors large brands with procurement budgets.

Profound's Monitor suite covers Answer Engine Insights, Prompt Volumes, Shopping and Agent Analytics, and its AI Marketer adds credit-based Agents.

-   **Price and sales motion.** Brand plans are a free 7-day trial or custom-priced Enterprise.
-   **Execution.** Teams want agents that publish, not another export.
-   **Agency economics.** $399 per month for each client workspace.
-   **Engine coverage.** The trial tracks 3 engines; 9 requires Enterprise.
-   **Team size.** Small teams need a visible price.

### Profound vs Mentionova at a glance

Profound vs Mentionova. Pricing checked October 2026.
| Feature | Profound | Mentionova |
| --- | --- | --- |
| Brand pricing | Free trial; Enterprise is custom | $99, $320 or $799 per month (annual) |
| Answer engines | 3 on trial; up to 9 on Enterprise | 3 on Starter; 6 from Scale, including Reddit |
| Agents | AI Marketer Agents, billed on credits | 100+ agents, 23 workflow templates |
| Agencies | Agency Growth plan; client workspaces $399/mo each | Agency plans; every client from one login |
| Governance | SSO/SAML, SOC 2, RBAC, SCIM | Approval before anything ships; every step logged |

Profound wins on engine count and compliance; Mentionova wins on price transparency and execution. See the [full Mentionova vs Profound breakdown](https://mentionova.com/compare/profound?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives).

## 1) Mentionova

Mentionova is a complete SEO and AEO/GEO platform built around Nova, an AI growth operator you ask for an outcome. It tracks visibility across six answer engines, shows why rivals win, and runs agents that ship the fix after you approve it. It suits in-house teams and agencies that want Profound-grade visibility plus execution.

**Best for:** Teams that want tracking, diagnosis and shipped fixes in one platform at published prices.

### Key capabilities

-   [Mentionova's AI Visibility Tracker](https://mentionova.com/product/ai-visibility-tracker?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives) covers ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews and Reddit, with alerts when answers drift.
-   AI Brand Monitoring scores sentiment, fact-checks answers and flags wrong ones. Competitor Analysis shows share of voice against named rivals.
-   A [library of 100+ growth agents](https://mentionova.com/agents?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives) covers briefs, articles, FAQ schema, internal links, daily citation digests and refreshes from Search Console decay.
-   The Reddit Agent ranks the threads AI engines cite and drafts replies for approval. Mentionova states Reddit "is cited in ~40% of AI answers".
-   Content Optimizer combines Search Console, AI citations and the live SERP for each slipping page, then writes a refresh brief.
-   [Agency AI Reporting](https://mentionova.com/product/agency-ai-reporting?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives) runs every client from one login and assembles white-label reports weekly.

### Pricing

Billed annually: Starter $99/mo (25 prompts, 3 engines, 100 agentic tasks), Scale $320/mo (100 prompts, 6 engines, 500 tasks) and Enterprise $799/mo (250 prompts, 6 engines, 2,500 tasks). Monthly billing is $125, $400 and $999. Every paid plan has a free trial with no card, and separate agency plans cover multi-client teams.

### Why it ranks #1

Most Profound alternatives stop at the dashboard. Mentionova closes the loop: it finds the prompts you lose, shows which sources win them, and drafts the article, schema or Reddit reply that fixes the gap.

Nothing ships until a human approves it, and every step and tool call is logged. That is the difference between a visibility report and a citation you actually win.

Setup needs no pixel, tag or code. You give it the domain and the buying questions. The first Growth Signal arrives in about 2 minutes, and citation lift usually lands in 30–60 days. It connects to Search Console, GA4, WordPress, Webflow, HubSpot, Slack, Ahrefs, Semrush and more.

## 2) Peec AI

Peec AI is a self-serve AI search analytics platform that tracks visibility, position, sentiment and share of voice daily. It says 3,500+ brands and agencies use it, and it suits SEO and content teams that want Profound-style tracking without a sales call.

**Best for:** Teams that want daily tracking with unlimited users.

### Key capabilities

-   50 to 350 prompts across 3 chosen models, such as ChatGPT, AI Mode and Gemini
-   Gap analysis, recommended actions and a Peec agent with custom skills
-   API, MCP and a Looker Studio connector

### Pricing

Starter $95/mo, Pro $245/mo and Advanced $495/mo billed monthly. Enterprise is custom.

### Where it falls short

Self-serve plans track 3 models; extra models cost $30 to $140 per month each. See the [Mentionova vs Peec comparison](https://mentionova.com/compare/peec?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives).

## 3) AthenaHQ

AthenaHQ pairs AI visibility tracking with a content optimization agent and on-page and off-page GEO actions. Its Starter plan covers 11 models with unlimited prompts and seats. Few self-serve plans on this list match that model breadth at its price.

**Best for:** SMBs that want wide model coverage without a custom contract.

### Key capabilities

-   11 models, including ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Claude, Copilot and Grok
-   Unlimited topics, prompts, competitors and seats
-   Content optimization agent and citation intelligence
-   Shopify and Webflow integrations

### Pricing

Free Essential plan with 300 credits. Starter is $295/mo with 3,600 credits. Enterprise is custom.

### Where it falls short

One credit equals one AI response, so tracking 11 models daily burns credits fast. See [how Mentionova stacks up against AthenaHQ](https://mentionova.com/compare/athenahq?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives).

## 4) Scrunch

Scrunch calls itself "The AI Customer Experience Platform." It monitors brand presence across LLMs and adds an Agent Experience Platform (AXP) that serves a machine-readable version of your site to AI agents. Enterprise teams value its SOC 2 Type II compliance and multi-brand deployment.

**Best for:** Enterprises managing several sites and personas.

### Key capabilities

-   Coverage of ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, AI Overviews and Meta
-   Benchmarking by competitor, persona, topic and geography
-   Citation analysis and AI bot crawl-error detection
-   SSO and a Data API on Enterprise

### Pricing

Starter $250/mo billed annually ($300 monthly) with 350 prompts. Growth is $417/mo billed annually. A 7-day trial needs no card.

### Where it falls short

Scrunch centers on insight and site delivery; its pricing page lists no content-writing agents.

## 5) Goodie AI

Goodie AI combines AI visibility monitoring with a bench of agents and AEO strategist support on every plan. It also tracks agentic commerce surfaces such as Alexa and Sparky. It fits brands that want monitoring, execution help and a strategist in one contract.

**Best for:** Brands that want agents plus expert support.

### Key capabilities

-   Core tracks 5 models; Pro adds Gemini, Alexa and Sparky
-   AEO content writer, blog, outreach, social and technical agents
-   50 to 100 optimization action credits per month
-   Traffic attribution and crawler analytics

### Pricing

Core $295/mo with 110 prompts and a 7-day free trial. Pro is $999/mo with 250 prompts. Enterprise is custom.

### Where it falls short

Core and Pro track one brand each. Multi-brand and agency packages sit on Enterprise.

## 6) Semrush AI Visibility Toolkit and Enterprise AIO

Semrush's AI Visibility Toolkit adds AI search reports to the SEO suite many teams already use. It scores your visibility against competitors, researches prompts like keywords, and tracks prompts daily. Large brands can move to Enterprise AIO, a custom platform with unlimited prompt tracking.

**Best for:** Semrush customers who want AI data beside SEO data.

### Key capabilities

-   AI Visibility Score benchmarked against competitors
-   Brand Performance across AI Overviews, AI Mode, ChatGPT, Perplexity and Gemini
-   Prompt Research with volume, difficulty and intent
-   AI Search Site Audit for crawler-blocking issues

### Pricing

The toolkit costs $99/mo with no free trial. An extra 50 prompts cost $60/mo. Enterprise AIO is custom.

### Where it falls short

25 tracked prompts and 1 project are tight for a Profound-scale program.

## 7) Ahrefs Brand Radar

Ahrefs Brand Radar maps brand visibility across 481 million+ prompts modeled from Ahrefs' keyword data, with no setup. Custom Prompts track your own buyer questions as often as daily. It suits teams already on Ahrefs that want AI visibility tied to search demand.

**Best for:** SEO teams benchmarking a whole category.

### Key capabilities

-   Index coverage of AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot
-   Custom Prompts on the same platforms, plus Claude
-   Mentions, citations, AI share of voice and estimated impressions
-   YouTube, TikTok and Reddit source tracking, free in beta

### Pricing

Custom Prompts start at $50/mo. The AI Visibility Index is $199/mo.

### Where it falls short

Ahrefs says the index may have limited coverage for brands with little search volume. Fixes happen outside Brand Radar.

## 8) Evertune

Evertune is a GEO platform that samples each prompt up to 100 times per model for statistically reliable data. It links organic visibility to paid media through an Ads Agent that builds ChatGPT ad campaigns. Evertune says 700+ advertisers and agencies trust it.

**Best for:** Brands pairing AI visibility with AI advertising.

### Key capabilities

-   Prompt Agent, Insights and Action Agent, and a Content Agent
-   Prompt discovery built on 150 million+ user prompts
-   Up to 5 models on Starter and 11 on Pro
-   ChatGPT shopping insights on Pro

### Pricing

Starter $60/mo and Pro $800/mo, billed annually. The Ads Agent bills as a share of media spend.

### Where it falls short

Statistical significance and the Content Agent (25 articles per month) start on the $800 Pro plan.

## 9) AirOps

AirOps positions itself as a growth system for the AI-first buyer journey. Its platform combines agents, data, brand governance and a hands-on strategy team to research, publish and refresh content. It suits enterprise content teams that need execution capacity more than another dashboard.

**Best for:** Enterprise teams that want strategy and content production together.

### Key capabilities

-   Intelligence on how buyers use AI search
-   Agents that research, publish and refresh content in a continuous system
-   Brand governance built into the platform
-   An MCP server and reporting tied to pipeline and revenue

### Pricing

Custom pricing. AirOps publishes no self-serve plans.

### Where it falls short

With no published price, AirOps does not solve the sales-led buying process that sends many teams away from Profound.

## 10) Promptwatch

Promptwatch tracks visibility across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, DeepSeek and Grok. Its content agents turn citation gaps into new pages and refreshes, then fact-check them before publishing. Agencies use it to monitor many clients from one dashboard.

**Best for:** Agencies and content teams that want gap analysis tied to publishing.

### Key capabilities

-   Content gap analysis against live AI responses
-   Publishing to WordPress, Webflow or Framer
-   AI crawler visibility by page
-   Reddit and YouTube citation insights

### Pricing

Essential $95/mo (50 prompts), Professional $245/mo (150 prompts) and Business $579/mo (350 prompts). Essential and Professional include a 7-day free trial.

### Where it falls short

Each self-serve plan tracks 4 models. AEO articles start on Professional, at 5 per month.

## 11) Otterly.AI

Otterly.AI is a budget AI search monitor. Base plans cover ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with Gemini, AI Mode and Claude sold as add-ons. Its GEO audits and agency partner program make it a fit for small teams and agencies.

**Best for:** Small teams and agencies running prospect audits.

### Key capabilities

-   15 to 400 prompts on self-serve plans
-   GEO URL audits from 1,000 per month
-   Looker Studio connector, API and MCP from Standard
-   Agency pitch workspaces and branded Looker Studio reports

### Pricing

Lite $29/mo, Standard $189/mo and Premium $489/mo billed monthly. Enterprise is custom. A free trial is available.

### Where it falls short

Adding Gemini, AI Mode and Claude to the Standard plan costs another $227 per month.

## 12) SE Visible

SE Visible is SE Ranking's standalone AI visibility tool. It tracks mentions, sentiment, competitors and cited sources across Google AI Mode, AI Overviews, Gemini, Perplexity and ChatGPT, with results refreshed daily. Agencies like its multi-client management, ready-made dashboards and unlimited users.

**Best for:** Agencies that need multi-client dashboards on a budget.

### Key capabilities

-   200 to 1,000 prompts per plan, grouped into topics
-   Cited domains and URLs grouped by source type
-   Tracking in 7 countries and 5 languages
-   CSV export and an API

### Pricing

Basic $99/mo, Core $189/mo and Plus $355/mo; annual billing saves 20%. A 10-day free trial is available.

### Where it falls short

Claude is listed as coming soon. White-label reports are not yet available inside SE Visible itself.

## 13) Writesonic

Writesonic bundles GEO tracking with an AI article writer, an SEO and content AI agent, an Action Center and site audits. It suits small content teams that want prompt tracking and article drafting in one subscription instead of two separate tools.

**Best for:** Lean content teams that want writing and tracking in one tool.

### Key capabilities

-   50 to 200 tracked prompts on self-serve plans
-   15 to 50 AI articles per month
-   Ads monitoring
-   Nine AI platforms on Enterprise

### Pricing

Starter $79/mo, Basic $199/mo and Growth $399/mo, billed annually. Enterprise is custom. You can start free with no card.

### Where it falls short

Self-serve plans track only ChatGPT, Gemini and Google AI Overviews. The Action Center is a limited trial on Growth.

## How do you choose the right Profound alternative?

Score every shortlisted tool on three tests before you book a demo: whether it ships fixes, which engines your plan covers, and how many brands or clients you run. A tool that passes all three saves you a second purchase later.

### Does it ship fixes or only report them?

A visibility score tells you that you are losing a prompt; it does not win it back. Look for agents that draft content, add schema and refresh decaying pages. Mentionova's [content refresh agent](https://mentionova.com/agents/content-refresh-from-gsc-decay?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives) turns Search Console decay into an update, and nothing publishes without approval.

### Which engines does your plan cover?

Coverage on a pricing page often belongs to the top tier. ChatGPT reached 800 million weekly active users by October 2025, per our [ChatGPT search statistics](/blog/chatgpt-search-statistics), yet buyers also ask Perplexity, Gemini and Claude. Profound's trial tracks three engines; Mentionova's Scale plan tracks six.

### How many brands or clients will you run?

Agencies need per-client economics, pitch workspaces and white-label reports. Profound charges $399 per month per client workspace. If you would rather hire a team than run a tool, compare these [LLM visibility agencies](/blog/llm-visibility-agencies) or [GTM 8020's SEO and GEO services](/services/seo-geo).

Profound sits inside a wider category. Compare the [best GEO tools](/blog/best-geo-tools) for optimization depth, or the [best AEO tools](/blog/best-aeo-tools) for schema and answer formatting.

## Why does Mentionova lead this list?

Mentionova leads because it covers the whole loop that most Profound alternatives split across two or three tools. It tracks six answer engines, diagnoses which sources and competitors win each prompt, and runs agents that ship content, schema, Reddit replies and refreshes.

Profound's brand plans start with a sales conversation, while Mentionova lists its prices openly. Connor Nowinski, COO at 11x, put the outcome plainly: "In two months we tripled our inbound leads and AI search traffic."

-   Six engines: ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews and Reddit
-   100+ agents, 23 workflow templates and 13 grid templates in every workspace
-   Human approval before anything ships, with every step logged
-   Published pricing from $99/mo billed annually, plus agency plans
-   No pixel or code install, and a first Growth Signal in about 2 minutes

[Start a free Mentionova trial](https://mentionova.com/pricing?utm_source=gtm8020&utm_medium=referral&utm_campaign=listicles&utm_content=best-profound-alternatives) with no card needed, and claim $200 in free credits as a new account.

## Frequently asked questions

### Is Profound worth it?

Profound is worth it for large brands that need up to 9 answer engines, Prompt Volumes, SSO/SAML and SOC 2, and can sign custom contracts. It is harder to justify for lean teams that want published pricing, or agencies paying $399 per month per client. Those teams get more from Mentionova.

### How much does Profound cost?

Profound's free trial runs 50 prompts daily for 7 days across ChatGPT, Gemini and Google AI Overviews. Brand Enterprise pricing is custom, set by its accounts team. On its Agency Growth plan, each full client workspace is a $399-per-month add-on.

### What is the best alternative to Profound?

Mentionova is the best Profound alternative for most teams in 2026. It tracks ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews and Reddit, then runs 100+ agents that ship content, schema and Reddit replies after approval. Plans start at $99 per month billed annually.

### Which platform like Profound has AI agents?

Mentionova, Goodie AI, AthenaHQ, Evertune, Promptwatch and AirOps all pair visibility data with agents. Mentionova runs 100+ agents behind approval gates, Goodie AI lists content and technical agents, and AthenaHQ includes a content optimization agent. Evertune adds an Ads Agent.

### How does HubSpot AEO compare with Profound and Semrush's AI toolkit?

HubSpot AEO, in beta, costs $50 per month standalone and tracks ChatGPT, Gemini and Perplexity with CRM-based prompt ideas. Semrush's AI Visibility Toolkit costs $99 per month for 25 prompts. Profound Enterprise tracks up to 9 engines at custom pricing for larger programs.

### What is the best multi-client AEO platform for agencies?

Mentionova suits agencies that deliver work, not just reports: Agency AI Reporting runs every client from one login with white-label reports. Profound's Agency Growth plan adds full client workspaces at $399 per month each. Otterly.AI, SE Visible and Peec AI offer cheaper multi-client tracking.

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